Professional Employee Association:

Building a Scalable, Modern Member Experience with iMIS EMS

Client: PEA

Sector: Union

Focus: Digital Transformation

Professional Employee Association (PEA)

The Professional Employee Association (PEA) recognized that in order to continue supporting its growing membership and expanding priorities, it needed a modern technology foundation. Their previous system had reached its limits and could no longer provide the flexibility, integration, or efficiency required for the organization’s next stage of evolution. By transitioning to iMIS EMS, PEA has now established a scalable, cloud-based platform that strengthens member engagement, improves internal processes, and positions the organization for long-term success.

The Challenge

PEA had been relying on UnionWare, a legacy system that no longer aligned with the association’s operational needs. The system struggled to support modern workflows and lacked the integration capabilities needed to connect information across the organization. As a result, member data existed in fragmented states, making it difficult for staff to access reliable, up-to-date information. Case management presented another major challenge. PEA’s labour relations tracking process was manual, inconsistent, and spread across multiple tools. This made it difficult to maintain accurate records and often required staff to duplicate work to keep information aligned. Marketing was also disconnected, with email tools operating separately from the membership system. This siloed approach led to inefficiencies, inconsistent messaging, and limited visibility into engagement metrics. Additionally, PEA’s WordPress site required manual updates and manual data entry. This increased the risk of errors, slowed down content changes, and created extra work for staff who were already managing multiple systems. The association needed a unified environment where members could engage easily and staff could manage information without switching between platforms.

Our Solution

To address these challenges, PEA implemented iMIS EMS as an integrated, cloud-based system that connects core functions under one platform. The new environment includes built-in email marketing, events, and form tools, allowing PEA to unify communications and eliminate the disconnected systems that had previously required separate maintenance. A centralized case management system was introduced to support PEA’s labour relations work. This new workflow consolidates tracking, intake, documentation, and reporting into one consistent process. Staff now have a clear, standardized view of each case, reducing complexity and improving response times. PEA also launched a new member portal built directly within EMS. This portal replaces the former WordPress site and provides secure, personalized self-service access for members. From accessing case updates to viewing tailored resources and completing online tasks, members now interact with a modern, responsive platform designed to grow with their needs.

The Results

The move to iMIS EMS has significantly streamlined PEA’s operations. Duplicate work has been reduced, manual data entry has been minimized, and staff are now able to serve members more quickly with accurate, real-time information. Members benefit from an enhanced digital experience that consolidates important services in one place. Through the new portal, resources are easier to find, case information is accessible, and the overall experience feels more intuitive and personalized. Operational efficiency has also improved through automated workflows and centralized communication tools. With fewer manual processes, staff can spend more time on strategic initiatives and delivering high-value support to members. Most importantly, the iMIS EMS platform provides a scalable foundation for PEA’s future growth. Regular cloud updates, improved visibility into member data, and built-in automation ensure that PEA can continue evolving its services, deepening member engagement, and supporting its mission for years to come.

How We Can Help

Modernizing your systems does not have to be difficult. Bursting Silver helps unions, associations, and professional organizations transition from outdated platforms to integrated, cloud-ready solutions like iMIS EMS. We guide your team through process reviews, data consolidation, system configuration, and portal design so you can deliver better self-service tools, reduce manual work, and create a more connected member experience. If you are ready to unify your systems and build a scalable digital foundation, we are here to support your transformation.