The Women’s Bond Club of New York is an association that engages, recognizes and connects talented women across the financial services industry. WBC needed a freshly branded website that represented the strength, integrity and values of WBC. The new site needed to provide its members/potential members with a simple way to find information and further engage with the organization. WBC selected iMIS as its membership/content management system… and BSI as its preferred implementation partner.
BSI worked with a team of dynamic executives, board members and staff, to develop the new WBC website. This included:
- Working collaboratively to design a new website look and feel consistent with WBC’s branding standards
- Developing an information architecture that would provide site visitors with an easy and intuitive experience to find the information they need.
- Integrating a number of features from the iMIS engagement management system into the new site. Site visitors are able to register for events, update their profile, and participate in online communities.
- In addition to the website, BSI worked closely with WBC staff to set-up the iMIS membership system to support the administration/management of members. This included configuring dashboards for management, setting up dues, events, and various reports and queries.